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POW! Designing with Lighting

In Uncategorized by images310 / March 12, 2019
Designing with Lighting

“If you want drama and the ‘wow,’ it’s lighting every time.” We have to say, we love the philosophy of event producer Rose Forbes.

Forbes, owner of Two Tree Events gets the wow, and the pow, when she works with our lighting designer Nicholas Blasi. As a collaborator with her on this corporate event, he turned up his own super power — designing with lighting.

One of Forbes’ design mantras is that the space dictates the look of her events. The Optimist Studios with its large, blank walls and floor space was then the perfect choice for a super hero theme event that changed throughout the night. Big color and patterns gave Forbes the KA-POW-er design effect she desired. Using automated fixtures that could rotate and change throughout the night, Blasi alternated Squiggle and Paisley gobos in powerful, saturated tones. “While the walls around the dance floor changed, I wanted the gobos on the dance floor and the POW gobos to remain still.”

The effect was super fun and Xciting!

Producer: Rose Forbes, Two Tree Events | Photo: M Kobe Photography | Lighting: #imagesbylighting | Floral: Subrosa Floral Design | Rentals: Town and Country Event Rentals, Pasadena | Venue: Optimist Studios | Catering: Brown Paper LA | Cool Art Panels: Kasey Blaustein at Kasey Jones Ink | DJ: Albert Gonzalez at Heat Maxwell

designing with lighting
designing with lighting
designing with lighting

HBO Golden Globes After Party

In Uncategorized by images310 / January 23, 2019

For this year’s design of the HBO Golden Globes after-party,
Billy Butchkavitz was inspired by the muses of mid-century contemporary design
circa 1968 to 1973.

We love it when he gets specific like that! It challenges us to find just the right gobo projection patterns to complement the arced lines of the custom carpet and the graphic design on the linens.

Billy’s mandate — every surface covered in lighting
which  we were only too happy to fulfill.
Textured gobo projections of various shades of white and green were custom
carpet of arced lines, trellis design and green and white color scheme. A
central sculpture was the focus of the tented area while our lighting brought
focus to perimeter walls, tabletops and entertainment areas.

To completely immerse the guests in the design, for the first time Billy asked Bart Kresa to extend the 3D video on the main exterior wall of the space farther. To paraphrase that most famous of green celebrities, Kermit the Frog,  it may not be easy to be green, but it is easy – and fun – to turn an entire event space into a design that would make Kermit even greener with envy.

Designer: Billy Butchkavitz | Venue: Beverly Hills Hilton | Rentals: Town and Country Event Rentals | Props: Agile Eye Solutions | Lighting: Images by Lighting, Curt Stahl | 3D Projection: Bart Kresa Design | Photo: Gabor Ekecs

Premiere Lighting: Bad Times at The El Royale

In Lighting Design by images310 / October 10, 2018

premiere lighting

On the California-Nevada state border, in a seedy motel, seven strangers come looking for redemption before it’s too late. The new film, Bad Times at the El Royale, may sound dark, but thanks to our premiere lighting, its premiere event was decidedly not!

With two different environments on either side of the California-Nevada divide created by event producer Jennifer Wang of JWang Consulting, lighting would be a major design element that united the two looks into one cohesive event. Working closely with Wang, our lighting designer Nicholas Blasi had a lot of fun bringing the personalities of California and Nevada to light.

The line between the two was drawn – literally — in the pool of The Hollywood Roosevelt Hotel. Being such an integral part of the film and the design story, Blasi encouraged the use of a floating material for the line and lettering rather than projecting gobos so they would be clearly defined.  The static floating element worked perfectly and even had an unexpected side benefit. When they were hit with light, the letters were reflected on the bottom of the pool making the entire effect even more dramatic.

The line divided the pool area into California circa 1960s with a beach feel on one side of the pool. Here, the furnishings were retro, surfboards were set upright and uplit in warm amber tones, with vintage atomic style starbursts which created a finishing touch over the buffet.

Situated right along the California-Nevada line was a DJ on the roof with a prop from the film of the motel’s neon sign on one side and a jukebox that took requests from party guests.

On the other side of the pool, Nevada was portrayed by Las Vegas elements such as shimmering columns of beads, retro furniture, casino games with custom made purple felt, and casino themed neon signs all bathed in purple lighting with string lights over the bar area.

Gobo projections of palm fronds in both amber and purple on their respective sides of the border added another layer both in design and in helping to further tie the areas together.

Above it all, palm trees swayed and The Hollywood Roosevelt Hotel’s own neon sign glowed red against the night sky, as the hotel easily slipping into character for its film noir role as a stand-in for one night as the El Royale.

Event Production/Design: JWang Consulting | Venue: The Hollywood Roosevelt Hotel | Lighting: Images by Lighting, LD Nicholas Blasi | Sound: CBC Technical | Furniture Rental: Blueprint Studios | Linens: BBJ Linens | Neon Signage: Heaven or Las Vegas | Casino Games: South Bay Casino Rentals | Photos: Line 8 Photography

Premiere lighting

premiere lighting

premiere lighting

premiere lighting

premiere lighting

premiere lighting


Lighting Huntington Gardens

In Lighting Design by images310 / October 2, 2018

Everything is Coming up Roses

lighting huntington gardens

What do you do when the belle of the ball is a rose, yet she doesn’t show? That was the question facing event planner Emma Petievich a few months before the 500-person sit-down dinner for the annual Huntington Library Ball this year, themed “99 Years and Counting.”

“The event is always in a different location of the Huntington,” she explains. “And this year the committee wanted to show off a new planting of the Centennial Rose in the Brown Garden. For one reason or another, the rose wasn’t planted, but the event planted the seed of the Huntington’s upcoming 100th birthday.”

To begin the buzz around that rosy birthday, Petievich created a design in which everything was coming up roses. The design began with a pink arrival carpet lined with larger-than-life paper roses by Paper Gardens and continued with a pink-themed cocktail area, hot pink napkins on the tables, and pink accents amid a sophisticated black-and-white color scheme. Ombre patterns of roses by Jacob Maarse were placed in the middle of the tables.

Petievich is no stranger to turning any theme into a perfectly realized event, and she’s no stranger to the Huntington. She was with the site for five years until going on her own three years ago to pursue her own business. She has several annual charity events on her books, but was asked back to the Huntington in 2017 when they wanted to celebrate the library, only not in the library but outside. So she built large library stacks al fresco with the help of Town and Country Event Rentals and placed plush lounges, perfect for sinking into with a book, around.

Images by Lighting provided the lighting that year, this year, and for the past 25 years. Ray Thompson, senior lighting designer, and founder of Images by Lighting, knows what this audience wants.

“Lighting brings it all together, especially at an outdoor venue,” she says. “It’s about safety for guests but it’s also about the magic of being in a garden at night.”

The lighting this year included a soft gobo projection of a pave of roses in the lounge and on the dance floor. “We also highlighted the Boone Gallery, an adjacent building that served as another point of interest, with hot pink architectural lighting,” Thompson recalled. “And we created a structure in the garden per Emma’s design using trusses to hide the fixtures and minimize lighting towers. It also provided built-in rigging points for the lighting.”

“The Huntington is a special venue for me,” Thompson continued. “After this many years doing it, my favorite part is the light check before the event.”

The light check has become a tradition with the Huntington committee who enjoys coming by for a look and getting together with the event team for a toast. This year, they toasted 99 years of garden beauty and no doubt one toast for the Centennial Rose which, like any great belle of the ball, is starting to get ready for her big year now.

Venue: The Huntington Library |Planning and Design: Emma Petievich | Rentals: Town and Country Event Rentals | Catering: The Kitchen for Exploring Foods | Lighting: Images by Lighting | Floral: Jacob Maarse | Paper Flowers: Paper Gardens | Music: West Coast Music | Sound: Design Sound | Hedges: Boulevard Greenhouse | Lounge Furniture: Archive Rentals | Dance Floor: Barker Décor | Valet: Z Valet | Photos: Jamie Pham

lighting huntington gardens

lighting huntington gardenslighting huntington gardens

lighting huntington gardens

lighting huntington gardens

This is what the garden area looks like before the event!

lighting huntington gardens

Lighting the HBO Emmy Party: Garden of Eden

In Lighting Design by images310 / September 27, 2018

HBO Emmy Party

Following the Emmy Award Telecast, the glitterati of Hollywood made their way to the after parties. The most coveted ticket, and most talked about party, was the HBO After Party. This fearless floral fantasy created in the fertile imagination of designer Billy Butchkavitz and brought to life by a longtime team of collaborators, was one party that vied with guests for “best dressed!” Our lighting punctuated Billy’s creation with an exclamation point!

Senior lighting designer Curt Stahl followed Butchkavitz’s lead of an event design heavy with textiles, dragonfly pillows, flowers, and snakes leaf breakup patterns projected on all of the customer carpet, warm ambient lighting, dramatic uplighting on the trees, and clean lighting in the gallery-like atmosphere in the tent.

And yet, on the centerpiece of the event — a snake chandelier created by Agile Eye — Stahl added something a little special. The chandelier was framed by a fiber optic star drape and hit from six sides with a rotating breakup texture gobo gave the snakes a writhing effect.

As guests themselves writhed happily on the dance floor, this HBO Emmy party entered the lexicon of fantastic Emmy parties designed by Butchkavitz over the past 20 consecutive years, and with the same collaborative team for a good part of it!

?The Team
Designer: Billy Butchkavitz | Venue:The Pacific Design Center | Photography/Art: Gabor Ekecs | Custom Tents: SoCal Tents and Events | Rentals: Town and Country Event Rentals | Large-scale Decor: Agile Eye Solutions | Lighting: Images by Lighting, Lighting Designer Curt Stahl | Large-scale Projections: Bart Kresa | Audio and Entertainment: Emerging Entertainment, 24 Seven Productions | Catering: Wolfgang Puck Catering

HBO emmy party

HBO Emmy Party

HBO emmy party

HBO Emmy party

HBO emmy party

Lighting a 50th Anniversary: When Vegas Meets Beverly Hills

In Lighting Design by images310 / August 7, 2018

lighting a 50th anniversary

What happens in Vegas doesn’t always stay in Vegas!

In lighting a 50th anniversary, we followed the designer’s lead and brought a little Las Vegas, a lot of Beverly Hills! Las Vegas’ glitz and glamour was brought to the Four Seasons Hotel in Beverly Hills. The theme of the golden anniversary celebration was a nostalgic one, as the couple were originally married in Vegas 50 years ago.

Our lighting team installed soft, romantic gold lighting throughout the venue to commemorate the special occasion. The evening was complete with romantic florals, ornate chandeliers, a towering ice sculpture, and live entertainment. Combined with the bright and flashy Vegas lights, it was an affair full of love, celebration, and lasting memories.

Venue: Four Seasons Hotel Los Angeles at Beverly Hills | Planner:  Linda Howard Events | Lighting: #ImagesbyLighting | Photographer: Laurie Bailey Photography | Team: Mark’s Garden, Revelry Event Designers, Town & Country Event Rentals, Pop! Ink Design Studio, Ice Bulb, Custom Made Productions, West Coast Music, and Design Sound.

lighting a 50th anniversary

Lighting HBO’s Sharp Objects Premiere

In Lighting Design by images310 / August 1, 2018


sharp objects premiere

Southern charm was in sharp focus at the Sharp Objects premiere, HBO’s latest show. The series is a languid thriller set in Missouri, yet there was no mystery about what made the opening event so special!

Designer Billy Butchkavitz used all of the space at Boulevard3 to let the design story slowly unwind. Lighting and projections were clues leading the guests through the multi-room experience. Our lighting team used a mix of green gobo projections, candles, pinspots, architectural lighting, and jade and violet ambient lighting to set the moody tone of the evening.

Venue: Boulevard3 | Designer: Billy Butchkavitz | Rentals: Town & Country Event Rentals | Projections: Agile Eye | Lighting and gobo projections on the buildings: #ImagesbyLighting | Photos: Gabor Ekecs Photography

The Kat Von D Wedding: Inspi(RED)!

In Lighting Design by images310 / June 10, 2018

kat von d wedding

It’s a nice day for a red wedding, a Kat Von D Wedding!

When reality star Kat Von D married Prayers singer Leafar Seyer at the Beverly Hills Hotel, it was inspi(red). The wedding, designed by Michele Fox Gott of Center of Attention will no doubt become the standard bearer for all goth weddings to come. An all-red color scheme is not easy, but our lighting designer Lonnie Thompson had a few tricks of the trade that made the ballroom, and the bride, look beautiful. “Even though the room was bathed in all red, we over projected people with what we like to call candlelight coloration,” Lonnie said. “It made for a pretty combination.”

A huge cake shaped like a castle complete with a moat also featured a projection of the couple greeting guests. The ceremony room featured 700 candles hanging throughout. An all-white cocktail and an all-white cocktail room and projection before the event were just a few of the incredible elements that will make this a wedding that will keep us all talking for years to come!

Wedding Planner: Michele Fox Gott, Center of Attention | Venue: Beverly Hills Hotel | Draping: Mike Shauger | Cake: Joanie and Leigh’s Cakes | Lighting: #ImagesbyLighting | Dance Floor: RCD Dance Floors | Invitations and Save the Date: Lehr and Black | Photographer: Look Foto Grafia | Rentals: Town and Country Event Rentals, Milla Party Rentals, Casa de Perrin, All Access Staging, La Tavola Linen


Kat Von D wedding

Kat von d wedding

Kat Von D wedding

Kat von d wedding

kat von d wedding

Kat von D wedding

kat von d wedding


An Event with Perfect Timing

In Lighting Design by images310 / May 30, 2018

an event with perfect timing

Events are all about timing, and some, like this one run like clockwork, literally. The event was the unveiling of an exclusive timepiece, the result of a collaboration between luxury Swiss watchmaker Hublot and American contemporary street artist Shepard Fairey. The announcement of the timepiece, titled the Big Bang Meca-10 Shepard Fairey, was produced by RG Live Events.

The setting for this ultra-cool event was the equally cool space, the Mack Sennett Studios. Founded in 1916, it’s one of the oldest surviving film studios in Los Angeles. And another notable reason it was chosen – the studio’s façade features a huge mural entitled, “American Dreamers” which was painted by Shepard Fairey and fellow artist Vhils in 2018.

After posing at a step-and-repeat next to this mural, guests entered a “gallery” room. At sunset, when the event began, natural light poured in through high windows on the rustic exposed walls where more of Fairey’s art work was hung. In the middle of the room, several modern, illuminated display cases held the watches for viewing. Our lighting designer Lonnie Thompson worked with RG Live Events to seamlessly blend all of the elements of the evening through lighting. As the evening grew darker, red light washed the walls.

The light in the main room had grown deeper in the same red hue as guests began to gravitate there. RG Live’s design of the event included a large replica of Fairey’s Obey Giant graphic in the center of the floor, a main bar and a stage custom designed with his work. Both the bar and stage were lighted by Images by Lighting. The floor was textured with lighted gobo patterns and the walls, washed in deep red light, were punctuated with projections of more of the artist’s work.

During the event, guests enjoyed street food, interactive entertainment and a DJ set by the artist himself. Ambient lighting continued to blend with the main stage projections produced by David Meek of CBC Clearwave and those throughout the room and in a VIP lounge area.

The event ran like a Swiss watch, yet, like this particular timepiece it launched, was hip and cool down to the last detail.

Producer/Designer: RG Live Events | Venue: Mack Sennett Studios | Lighting: Images by Lighting, Lonnie Thompson | Projections and AV: David Meek, Clearwave/CBC Technical | Photos: Scott Clark Photography | Catering: Whoa Nelly Catering | Lounge Furnishings: Form Decor


an event with perfect timing

an event to watch

Lighting LA Zoo’s Beastly Ball

In Lighting Design by images310 / May 29, 2018

lighting LA Zoo's Beastly Ball
A Special Ball for the Beasts

The LA Zoo’s Annual Event is a Jewel for its City
By Liese Gardner

The Annual Beastly Ball hosted by the Greater Los Angeles Zoo Association (GLAZA) is an event in which all the beasts – the denizens of the zoo, and the guests – have a ball together. During its 48 years, the event has become a jewel in Los Angeles earning the distinction as one of Southern California’s Top Events of 2018 from BizBash magazine. Images by Lighting has been honored to have been lighting LA Zoo’s Beastly Ball for 32 years!

A sprawling event in which guests meander throughout some of the most popular areas and exhibits, the Beastly Ball has helped make the LA Zoo an international leader in wildlife preservation and education. This year alone the more than 1,000 guests helped raise almost $1.5 million through ticket sales and a silent and a live auction.

The event has evolved through the years, becoming more sophisticated thanks in part to its planner’s responsiveness to suggestions from patrons and guests. Melissa Grossenbacher, Associate Director of Special Events at GLAZA, is one who has seen several big changes happen in the past two years since she joined the team 11 years ago.

One of those is the date change from June to May. “June conflicted with other high-profile fundraisers,” she explained. “Plus moving it to May capped off our month-long Wild for the Planet celebration which starts on Earth Day and ends with the Ball on the Saturday closest to National Endangered Species Day.”

Lighting LA Zoo's Beastly Ball

Lighting LA Zoo's Beastly Ball

The team also listened to its long-time patrons to create more points of interest along the event path where everyone could meet up. “Now there are two main hubs and we focus most of our activity there,” Grossenbacher says. At both hubs are silent auctions, food stations and experiential entertainment such as stilt walkers, a champagne chandelier with an aerial bartender, contortionists, and a mural photo opportunity.

But the main attraction comes at the very end of the path, so to speak. At 8 p.m. all roads lead to the concert area for coffee, dessert and a live auction and a concert. This was also a new change. Started in 2017, and The Concert for Conservation brings in big-name entertainers, many of whom are also GLAZA trustees such as the guitarist Slash. This year he was part of a lineup that included Nancy Wilson and others.

Lighting LA Zoo's Beastly Ball

The concert has become another area for the Zoo’s creative partners such as Images by Lighting to expand their services. Senior Lighting Designer Ray Thompson has been lighting the Beastly Ball for 32 years and looks forward to it every year. He too has seen positive changes. “It’s now become an elegant event in an environment filled with wildlife.”

And it all works. The animals seem as happy as the Zoo’s experts who are standing by to answer questions for the guests or hold certain animals and reptiles to let the guests get closer to them.

And then there are those many magical moments when guests are transported to a far-off land. This year that happened at the viewing area for the elephants of Asia Cambodia. There, as rays of sunlight broke through the clouds, guests enjoyed watching the elephants as the sitar music of Ronobir Lahiri connected the past with the present and Los Angeles to the larger world.

Lighting LA Zoo's Beastly Ball

Jack Hanna, the night’s honoree who has dedicated his life to animal issues, said it best – “A zoo is an ark.” Certainly, the Los Angeles Zoo has become known for protecting some of the most critically endangered species on the planet.  Every year at the Beastly Ball, guests have the honor of boarding that ark to learn more about them. They leave with the sense that it isn’t just wildlife we need to preserve, but our own connection to that world, and understanding that we too are part of it.

Photos: Jamie Pham